LeBron James Boosts Philadelphia 76ers Valuation and Ticket Sales
LeBron James's signing to a two-year, veteran-minimum contract with the Philadelphia 76ers has driven an immediate business boom. Within 72 hours of his signing, 15,000 people put down deposits on season tickets, with regular-season ticket revenue projected to increase by 50 percent. Sponsorship interest is similarly surging, featuring a new jersey patch deal with Bloom Energy as the franchise's valuation reaches an estimated $7.15 billion, ranking ninth in the NBA.
