George Kittle Reveals Wife's Seven-Year Rams Week Tradition, Eager for Rivalry Matchup

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San Francisco 49ers tight end George Kittle shared insights into his unique motivation for games against the Los Angeles Rams, a fierce NFC West rival. Ahead of their Week 10 matchup, Kittle revealed his wife has given him the same inspirational message—"It’s Rams week. Get your mind right."—every Monday before a Rams game for the past seven years. He describes these contests as "mental, gritty" and holds a 9-5 record against the Rams when he plays, his best against any NFC West opponent. Kittle also averages more catches (4.7) and yards (66.2) per game against Los Angeles compared to other division rivals. His drive stems from the Rams being the division's best when he entered the league, having lost three of his first four matchups. After those initial losses, he led the 49ers to eight consecutive regular-season victories against them. With Kittle sidelined during the 49ers' Week 5 win over the Rams, he is particularly eager for the upcoming Sunday game at Levi's Stadium.